How to Clean Designer Sneakers Without Damaging Them

Designer sneakers — from Balenciaga Triple S to Alexander McQueen, Gucci, or Dior kicks — are more than just footwear. They're a statement, an investment, and a staple in modern streetwear. But keeping them looking fresh can be tricky. Unlike regular sneakers, designer shoes require extra care to avoid ruining premium materials or craftsmanship.

Here’s a complete guide on how to properly clean your high-end sneakers while keeping their shape, color, and value intact.

1. Know Your Material First

Before diving into cleaning, identify what your sneakers are made of. Common materials include:

Leather (e.g., Alexander McQueen, Gucci)

Suede or Nubuck (e.g., Common Projects, Golden Goose)

Mesh or Knit (e.g., Balenciaga Speed Trainers, Dior B27)

Canvas or Rubber (e.g., Off-White, Converse x CDG)

Each material needs a different cleaning method. One-size-fits-all cleaning can do more harm than good.

2. Basic Cleaning Tools You'll Need

Soft-bristle brush (old toothbrush works too)

Microfiber cloth or towel

Sneaker cleaner (or gentle soap)

Warm water

Suede eraser/brush (for suede sneakers)

Magic Eraser (for rubber soles)

Shoe trees or tissue paper (to keep shape)

Mesh laundry bag (if machine washing insoles or laces)

3. Step-by-Step Cleaning Instructions

For Leather or Synthetic Leather Sneakers:

1. Remove the laces and insoles.
2. Mix a few drops of sneaker cleaner or mild soap in warm water.
3. Dip your brush and gently scrub the surface in circles.
4. Use a microfiber cloth to wipe away dirt and suds.
5. Let air dry in a cool, ventilated area (avoid direct sunlight).

For Suede or Nubuck:

1. Do NOT use water. It can stain or warp suede.
2. Use a suede brush to gently remove dirt in one direction.
3. For stains, use a suede eraser to rub them out.
4. Use suede spray to protect against future dirt or moisture.

For Mesh or Knit Sneakers (e.g. Balenciaga Speed):

1. Use a soft brush to remove loose dirt.
2. Mix water with a gentle detergent (no bleach).
3. Gently scrub with a brush or cloth.
4. Pat dry with a towel, then let air dry completely.

For Rubber Soles:

Use a Magic Eraser or toothbrush with soap to clean rubber outsoles and midsole edges.

For stubborn dirt, add baking soda and scrub gently.

4. Laces and Insoles

Wash laces by hand or place in a mesh laundry bag and machine wash on delicate.

Insoles can be wiped down with a cloth soaked in diluted soap water.

Let them air dry completely before reinserting.

5. What NOT To Do

Never use bleach or harsh chemicals.

Avoid soaking sneakers directly in water.

Do not dry with a hairdryer or near a heater.

Don’t store them in humid or direct sunlight areas — it can cause yellowing or deformation.

6. Bonus: Long-Term Care Tips

Use shoe trees to help maintain shape.

Store in dust bags or boxes to prevent dust and discoloration.

Apply waterproof spray if you're wearing them outdoors often.

Clean regularly — don’t let dirt settle for too long.

Final Thoughts

Your designer sneakers deserve the same care as any luxury fashion piece. By following the right cleaning steps tailored to your shoe’s materials, you’ll not only extend their lifespan but also keep them looking box-fresh — just like the day you unboxed them.

Because nothing ruins a good outfit like dirty kicks.